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SEO Mastery · 2026
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  1. 01 Foundations 0/7
    1. 001 Welcome & Course Roadmap
    2. 002 What SEO Actually Is in 2026
    3. 003 How Search Engines Work
    4. 004 Anatomy of a Modern SERP
    5. 005 The 4 Pillars of SEO
    6. 006 Types of SEO (The Complete Map)
    7. 007 White Hat vs Black Hat vs Gray Hat
  2. 02 Search Intent & Keyword Mastery 0/5
    1. 008 Search Intent Deep Dive
    2. 009 Keyword Research Foundations
    3. 010 Keyword Research Methods
    4. 011 Keyword Validation & Clustering
    5. 012 Keyword Prioritization Framework
  3. 03 Content Strategy & Creation 0/6
    1. 013 Entity-Based SEO & Topical Authority
    2. 014 Content Strategy & Editorial Planning
    3. 015 Content Creation Process
    4. 016 E-E-A-T Mastery
    5. 017 Content Pruning & Refresh Strategy
    6. 018 Programmatic SEO: Scale Without the Spam
  4. 04 On-Page SEO 0/7
    1. 019 Title Tags Mastery
    2. 020 Meta Descriptions That Win Clicks
    3. 021 Header Tags & Content Structure
    4. 022 URL Structure
    5. 023 Internal Linking
    6. 024 Image SEO
    7. 025 Featured Snippets & SERP Features
  5. 05 Technical SEO 0/20
    1. 026 Technical SEO Fundamentals
    2. 027 Site Architecture
    3. 028 Crawling & Indexing
    4. 029 robots.txt Deep Dive
    5. 030 XML Sitemaps
    6. 031 Canonical Tags
    7. 032 Meta Robots & X-Robots-Tag
    8. 033 HTTP Status Codes
    9. 034 Crawl Budget Management
    10. 035 JavaScript SEO
    11. 036 Core Web Vitals
    12. 037 Site Speed & Performance
    13. 038 HTTPS & Site Security
    14. 039 Mobile SEO & Mobile-First Indexing
    15. 040 Structured Data & Schema Markup
    16. 041 International SEO (hreflang)
    17. 042 Pagination
    18. 043 Faceted Navigation
    19. 044 Duplicate Content
    20. 045 Site Migrations
  6. 06 Off-Page SEO & Link Building 0/6
    1. 046 Off-Page SEO Foundations
    2. 047 Backlinks 101
    3. 048 Link Building Strategies
    4. 049 Outreach Mastery
    5. 050 Black Hat Link Building (What to Avoid)
    6. 051 Negative SEO Defense
  7. 07 Local SEO 0/6
    1. 052 Local SEO Fundamentals
    2. 053 Google Business Profile Mastery
    3. 054 Local Citations & NAP Consistency
    4. 055 Reviews & Reputation Management
    5. 056 Local Link Building & Content
    6. 057 Multi-Location SEO
  8. 08 E-Commerce SEO 0/7
    1. 058 E-Commerce SEO Foundations
    2. 059 Product Page Optimization
    3. 060 Category Page Optimization
    4. 061 Faceted Navigation for E-commerce
    5. 062 Out-of-Stock & Discontinued Products
    6. 063 Google Merchant Center & Shopping
    7. 064 Marketplace SEO
  9. 09 AI Search Optimization (GEO/AEO) 0/12
    1. 065 The AI Search Landscape: Where Discovery Goes Next
    2. 066 Google AI Overviews
    3. 067 Google AI Mode
    4. 068 ChatGPT Search Optimization
    5. 069 Perplexity Optimization
    6. 070 Generative Engine Optimization (GEO) Principles
    7. 071 Answer Engine Optimization (AEO)
    8. 072 AI Citation Patterns by Platform
    9. 073 AI Crawler Management
    10. 074 Earned Media for AI Visibility
    11. 075 Measuring AI Visibility
    12. 076 The Future: Agentic Search & AI Browsers
  10. 10 Specialized SEO Verticals 0/10
    1. 077 Voice Search SEO
    2. 078 Video SEO & YouTube SEO
    3. 079 News SEO & Google News
    4. 080 Image SEO Advanced
    5. 081 App Store Optimization (ASO)
    6. 082 SaaS SEO
    7. 083 B2B SEO
    8. 084 Affiliate SEO
    9. 085 Enterprise SEO
    10. 086 Small Business SEO
  11. 11 Analytics & Measurement 0/7
    1. 087 Google Search Console Mastery
    2. 088 Google Analytics 4 for SEO
    3. 089 Google Tag Manager
    4. 090 SEO KPIs & Reporting
    5. 091 Server Log Analysis
    6. 092 Rank Tracking
    7. 093 A/B Testing for SEO
  12. 12 Competitive Analysis & Strategy 0/3
    1. 094 Competitor Research
    2. 095 SEO Audits
    3. 096 SEO Forecasting
  13. 13 Algorithm Updates & Risk Management 0/4
    1. 097 Google Algorithm History
    2. 098 Recovering from Algorithm Updates
    3. 099 Manual Actions & Penalties
    4. 100 The Google Quality Rater Guidelines
  14. 14 Tools & Workflow 0/4
    1. 101 The Complete SEO Tool Stack
    2. 102 SEO Workflows & Project Management
    3. 103 Working with Developers
    4. 104 AI in Your SEO Workflow
  15. 15 Bonus Tips, Tricks & Advanced Tactics 0/10
    1. 105 50+ SEO Quick Wins
    2. 106 Underrated SEO Tactics
    3. 107 Content Hacks
    4. 108 Technical SEO Tricks
    5. 109 Link Building Tricks
    6. 110 CRO for SEO Pages
    7. 111 SEO Psychology & UX
    8. 112 Brand SEO
    9. 113 PR + SEO Synergy
    10. 114 Social Signals & SEO
  16. 16 Business of SEO 0/5
    1. 115 SEO Career Paths
    2. 116 Selling & Pricing SEO Services
    3. 117 Client Management
    4. 118 Building an SEO Agency
    5. 119 Niche Site & Affiliate Business
  17. 17 Staying Current 0/2
    1. 120 SEO News Sources & Communities
    2. 121 Continuing Education
  18. 18 Final Projects & Action Plans 0/5
    1. 122 The 30-Day Beginner Action Plan
    2. 123 The 90-Day Intermediate Plan
    3. 124 The 12-Month Expert Roadmap
    4. 125 Capstone Project
    5. 126 Final Exam & Certification

SEO Mastery

Open-access course on modern SEO and Generative Engine Optimization. No signup, no paywall. Bring curiosity.

Tracks

  • Foundations
  • Technical SEO
  • AI Search (GEO/AEO)
  • Quick wins

Resources

  • Sitemap
  • RSS
  • robots.txt
  • llms.txt

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v1.0 · 126 modules